12 May 2015

MEDIA EXPERIENCE THE ALL-NEW ISUZU MU-X

Members of the media from both Peninsular and East Malaysia had the early opportunity to test and evaluate the all-new Isuzu MU-X prior to its official launch.

The test drive sessions provided them with a full experience of Isuzu’s latest offering over a range of driving conditions including highway, trunk roads and minor kampong roads, allowing them to put the immense capabilities of the new vehicle to the test.

The media eagerly set out to push the all-new Isuzu MU-X to its limits and many were quickly driving it through the curves at high speeds and some even climbed into the third-row seats to test its spaciousness and comfort. By the end of the test drive session, the media came away impressed with the all-new MU-X and singled out its comfort and refinement as its strongest points.

The all-new Isuzu MU-X had been creating tremendous interest among the media lately and all the invited media did not miss their opportunity to have their go with the vehicle.

“We’ve had many enquiries from the media about the all-new Isuzu MU-X ever since they got news of its launch. We then decided to plan this early test drive session so that they can feel the vehicles for themselves and prepare their reviews before the launch of the vehicle,” said Executive Director Daisuke Ishida.

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